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Compare Pay Per Click Management Companies

Pay per click (PPC) is an effective online marketing strategy that provides you with instant exposure via the major search engines. This form of online advertising is available with major search engine such as Google and Bing. Google’s service – known as AdWords – is the most popular option here in Australia. 

If you’re looking for an SEM agency that offers Bing PPC and Google AdWords management services, 

Marketing Quotes has you covered; we can provide you with a number of quotes, ensuring you find the right Bing PPC and AdWords management company.

Whether you’re looking for AdWords or Bing advertising quotes from agencies in Perth, Sydney, Hobart, Darwin, Melbourne, Brisbane or anywhere else in Australia, we can help you compare firms in order to locate the most suitable service.

What does AdWords and Bing advertising involve?

Have you ever noticed the ads that appear right at the top of the search engine results pages (SERPs), above the organic listings? It’s hard not to – they are right in your line of sight! These are paid ads, and they’re a great way to gain instant exposure in front of your target audience. As the name suggests, the advertiser pays each time someone clicks through to their website via the ad.

This online marketing strategy provides businesses with a number of benefits. In a similar vein to SEO, it essentially places your website in front of those who are actively looking for the goods or services that you offer. However unlike SEO that can take months to deliver results, Bing pay per click and Google AdWords services are virtually instantaneous. For this reason, it’s a great marketing tactic to implement whilst your SEO campaign is gaining momentum. 

" We have a family owned door company in Perth, which we decided to expand and sell Australia wide. Michael from Marketing Quotes helped us connect with 5 online marketing providers so we can compare our options. We are now 3 months into our campaigns and things are growing quickly. Great Service! "

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I received quotes from 3 reputable digital Agencies. Although one stood out among the rest because they understood our business. Thanks for providing this free service.

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Within 2 hours I had all the research I needed to make a informed marketing decision for my local business. Very seamless and simple quoting process. Highly Recommended! 

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We tripled our e-commerce sales because we where able to find the right SEO partner, which we have been using for over 3 months now. Thanks heaps for a great service!

Adrian

How does it work?

Pay per click (both AdWords and Bing) works via a bidding system. To begin with, you place a maximum bid on the key phrases you want to rank for. In order to determine which ads are shown (and where), the search engine takes into account two factors: your maximum bid and your site’s Quality Score.

Google works out its AdWords placements via the following equation:
PPC bid x ad Quality Score = Ad Rank

The higher the ad rank, the better the ad placement in relation to a certain search query. Google then works out the cost per click by:
Ad Rank of the advertiser below you / your Quality Score + $0.01 = CPC 

In order to ensure your PPC spend is utilised effectively, it pays to enlist the help of a Bing PPC and Google AdWords management agency. In many cases, the advertiser won’t have to pay their maximum bid price; you only pay what’s required to win the auction. Google’s system also means that a website with a higher Quality Score can actually pay less than a site with a lower Quality Score, even if their ad is awarded a better position. 

 

The easiest way to find a Google and Bing certified digital agency.

If you think that your business might benefit from PPC advertising, it’s crucial to compare companies and find one that best suits your needs. When ill-managed, this online marketing strategy can become expensive – and it’s therefore important to ensure you’re matched with an experienced Bing PPC/Google AdWords agency.

Marketing Quotes takes the stress out of finding the right company. We offer quotes for Bing PPC and Google AdWords management companies to businesses across Australia, from Hobart, Melbourne, Sydney and Brisbane through to Hobart, Darwin, Perth and everywhere in between.

Enquire today and we’ll contact you to discuss your specific requirements. We then search through our database of reputable adwords management companies in order to find an SEM agency that best suit your needs. It really is that simple!

 

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